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NHS Choices: how we perform

Content reports

These reports show how people use NHS Choices. They contain information about the number of people who have visited the website over the last 12 months.

Each month we also provide more detailed information on specific content areas. For these topics we include the top 10 pages visited, the most used search terms for that topic, and the percentage of search clicks that drive traffic to the website for that topic.

You'll also find some interesting stats related to that content area – for example, most-watched video and most popular common health question.Tip

Discover NHS Choices' overall performance in 2015 – we achieved a new record of 583 million visitors, a rise of 83 million visitors compared with the previous year. View the NHS Choices 2015 traffic report (PDF, 348kb) and get an insight into the key trends and events that led to this success.

Reports for 2016

January

February

March

April 

May

June

July 

August

September

October

November

 

2012-13 traffic reports

2013

December

October

August

July

June

May

April

February

January

2012

2015 traffic reports

Reports for 2015

January

February

March

April

May

June

July

August

September

October

November

December

 

Page last reviewed: 15/12/2016

Next review due: 15/12/2019

NHS Choices blog

Go behind the scenes and find out what the different teams of NHS Choices are working on