Our national partners

To be successful, Change4Life faces the challenge of getting families to change their lifestyles. We work with national partners, including commercial brands, government departments and NGOs, to reach far more people than we could alone. Many of these brands can talk to our audience in ways that we can’t - and we can use this to help influence people’s behaviour.

Cool Milk

Cool Milk has pledged to support Change4Life by featuring the Change4Life branding, logos characters and the messaging in key communications with the establishments it supplies.

Being the UK’s largest school and nursery milk provider, Cool Milk work with local authorities and nursery groups to provide fresh, chilled milk to over half a million children every day.

It pledges to promote Change4Life and the 'Eat well, Move more, Live longer' way of life to more than 1 million parents through the nurseries and schools it serves.

In particular it will demonstrate the importance of using milk as a sugar swap, to cut back fat and as a way to rehydrate at school after an active playtime which counts towards children's 60 active minutes.

 

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