Cool Milk has pledged to support Change4Life by featuring the Change4Life branding, logos characters and the messaging in key communications with the establishments it supplies.
Being the UK’s largest school and nursery milk provider, Cool Milk work with local authorities and nursery groups to provide fresh, chilled milk to over half a million children every day.
It pledges to promote Change4Life and the 'Eat well, Move more, Live longer' way of life to more than 1 million parents through the nurseries and schools it serves.
In particular it will demonstrate the importance of using milk as a sugar swap, to cut back fat and as a way to rehydrate at school after an active playtime which counts towards children's 60 active minutes.
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